Campbell’s rich history of an engaged and family-friendly culture is embodied in its World Headquarters in Camden, NJ. In supporting core family values, Campbell’s provides day care services at its campus Family Center, the capacity of which needs to expand.
Taking advantage of existing amenities and incorporating leading-edge sustainability measures, the new facility sited on a former warehouse space will build upon the foundations of Campbell’s past in order to breathe new life into a less traversed area of campus. The new, high-performance design will house up to 160 children in light-filled classrooms from Infants to Kindergarten. The facility will offer specialized programming for Movement, Culinary and STEAM activities as well as space for administrative staff.
Children will further explore the world around them through the physical environment of a playground located adjacent to the Family Center building. Nestled into the banks of the Cooper River, this outdoor play and learning space will feature natural surfaces, 10,000 sf in age-tailored playground areas, and several garden plots, reaffirming Campbell’s dedication to wholesome, healthy living.
Conceptualized as a ‘boat’, the building gestures toward the Cooper River and offers sweeping views of its banks and the surrounding vegetation. Clad in cement board interspersed with warm wood siding, the building’s materiality will evoke playful simplicity, tonally and functionally fitting for the Family Center. Inside, wide hallways and cozy classrooms will give children ample room for play and discovery. In supporting employees and their children into the future, the Family Center will occupy a convenient space and essential role at World Headquarters, expressing how at Campbell’s, family comes first.